conceive_plus Privacy Policy

conceive_plus Privacy Policy

Last updated: June 2, 2026

This Privacy Policy describes how conceive_plus ("the App", "we", "us", or "our"), operated by SASMAR, INC., collects, uses, and shares information when you use our TikTok integration.

1. Information We Collect

When you connect conceive_plus to your TikTok account, we may collect the following information through the TikTok API:

  • TikTok Account Information: Username, display name, profile picture, and account ID associated with your TikTok Business or Creator account.
  • Content Data: Information about videos, posts, and content published through our app including video IDs, captions, and publishing status.
  • Analytics Data: Performance metrics including views, likes, comments, shares, and audience demographics for content published via our app.
  • Advertising Data: Campaign performance data, ad spend, impressions, clicks, and conversion metrics from TikTok Ads accounts connected to our app.

2. How We Use Your Information

We use the information collected through the TikTok API solely for the following purposes:

  • Publishing and scheduling video content to TikTok on behalf of the Conceive Plus brand account
  • Monitoring and reporting on content performance and audience engagement
  • Managing TikTok advertising campaigns for Conceive Plus products
  • Analysing advertising performance to optimise marketing spend
  • Providing internal analytics and reporting for the Conceive Plus marketing team

3. How We Share Your Information

We do not sell, trade, or otherwise transfer your TikTok data to third parties. Data collected through the TikTok API is used exclusively for internal business operations of SASMAR, INC. and Conceive Plus. We may share data with:

  • Internal employees and contractors who require access to operate the Conceive Plus TikTok integration
  • Service providers who assist in operating our systems, subject to confidentiality agreements
  • Legal authorities if required by applicable law

4. Data Retention

We retain TikTok data only as long as necessary to fulfil the purposes described in this policy. Analytics and performance data may be retained for up to 24 months for business reporting purposes. You may request deletion of your data at any time by contacting us.

5. Security

We implement appropriate technical and organisational measures to protect the data collected through the TikTok API against unauthorised access, alteration, disclosure, or destruction. API tokens and credentials are stored securely and access is restricted to authorised personnel only.

6. Your Rights

You have the right to:

  • Access the data we hold about your TikTok account
  • Request correction or deletion of your data
  • Withdraw consent and disconnect the TikTok integration at any time via TikTok's app settings

7. TikTok's Privacy Policy

Your use of TikTok is also governed by TikTok's own Privacy Policy, available at https://www.tiktok.com/legal/page/global/privacy-policy/en.

8. Contact Us

If you have any questions about this Privacy Policy, please contact us at:

SASMAR, INC.
155 North Wacker Drive, Suite 4250
Chicago, IL 60606
Email: privacy@sasmarpharma.com